Collection

Prototype umbrella

Made by Horowitz, Slava in Vienna, Vienna state, Austria, Europe, 1928.

This compact foldable umbrella is a prototype designed and made by Slawa Horowitz in Vienna in 1928. Slawa Horowitz was a student studying sculpture at the Akademie der Bildenden Kunste Wien (Academy of Visual Arts) when she decided to develop a more practical umbrella. The prototype was made by Slawa using existing and modified umbrella parts obtained from Viennese manufacturers and other sources. Slawa spent many months developing the umbrella in secret before she applied for and received a pa...

Summary

Object No.

2001/42/1

Physical Description

Prototype umbrella, silk / metal, designed and made by Slawa Horowitz, Vienna, Austria, 1928

Compact folding umbrella with black silk cover and metal stick, handle, ribs and ferrule. Stick has a telescopic mechanism. The top and the end of the handle are metal disks.

Short URL

https://ma.as/10102

Dimensions

Width

180 mm

Production

Notes

Designed by Slawa Horowitz in Vienna in 1928. Slawa Horowitz was born in Poland in the early 1900s and died in Australia in 1975.

The umbrella was hand built by the designer using existing and modified umbrella parts purchased from manufacturers and other sources. After the design was granted a patent, the largest Austrian umbrella manufacture "Bruder Wuster" together with their German associates "Kortenbrach und Rach" manufactured the umbrella which was called 'Flirt'. In the first year of production sales reached 10,000. This number increased steadily each year as sales spread throughout Europe and was still being produced and marketed in the 1960s.

Designed

Horowitz, Slava 1928

History

Notes

The umbrella is one of four hand built prototypes that were used to market and patent the design. The umbrella was inherited by the designer's daughter Eva de Jong-Duldig.

Source

Credit Line

Purchased 2001

Acquisition Date

31 May 2001

Cite this Object

Harvard

Prototype umbrella 2016, Museum of Applied Arts & Sciences, accessed 20 October 2018, <https://ma.as/10102>

Wikipedia

{{cite web |url=https://ma.as/10102 |title=Prototype umbrella |author=Museum of Applied Arts & Sciences |access-date=20 October 2018 |publisher=Museum of Applied Arts & Sciences, Australia}}
Creative Commons Licence

Copyright for the above image is held by MAAS and may be subject to third-party copyright restrictions. Please contact MAAS Rights and Permissions for information regarding reproduction, copyright and fees. Text is released under Attribution-Non Commercial-No Derivatives licence

  Submit an image license enquiry.

Incomplete

This object record is currently incomplete. Other information may exist in a non-digital form. The Museum continues to update and add new research to collection records.

Know more about this object?

TELL US

Have a question about this object?

ASK US